Have you heard about the Facebook Messenger Bot? Many people have not, but it is one of the hottest topics online today. Basically, a chatbot is a pre-programmed artificial intelligence system that will talk for you on your behalf using pre-programmed answers to often asked questions. The chat can be as simple as guiding them to your website. Or it can be as advanced as guiding them to their preferred product or even make a change to their reservation such as Marriot's Facebook chatbot. These advanced Facebook Messenger chat bots are a huge hit, making celebrity friends and influencing millions of people to purchase a product they might not normally.
Facebook's Chatbot allows users to easily navigate between their Newsfeed, profiles, and other menus and features. However, many marketers are finding new ways to use the Facebook Messenger Bot for their marketing ventures. Some of these are very easy and require little to no knowledge, while others involve much more research before a business can reap its benefits. Before diving too deeply into the world of marketing with Facebook Chat Bots, here are some basic tips to get you started.
One of the easiest ways to utilize the Facebook Messenger Bot for your email marketing needs is to start a "drip campaign". A drip campaign is simply an email that starts off with an offer from Facebook like, "If you sign up for our mailing list, you'll receive updates about new products and special offers just like this one". Once a person subscribes to the list, the email stays until someone clicks on an appropriate link in the squeeze page that includes the link to the merchant's website.
Another way to get started with Facebook Chat Bots is by searching for frequently asked questions (FAQ) about the bot. Facebook has set up a number of FAQs for its chat bots so that people can get started with understanding how the bot works. The FAQs are divided into two sections, the Frequently Asked Questions (FAQs) about the Facebook Social Ads platform and Frequently Asked Questions (FAQs), which deal with any technical problems that users might run into while using the bot. The Facebook Messenger Bot team does a weekly update on the FAQs posted on the Facebook homepage and blog. There is also a more recent FAQ, covering changes made in July of this year.
If you have a Facebook business page already, you may want to leverage the Facebook Chatbot builder to create a custom profile page that will allow you to streamline your marketing. The Facebook team makes it easy for businesses to use chat bags, a feature that lets businesses connect with their customers in real-time. By using chatbots, a business can easily let users ask questions, get answers, post comments, and share links to the content on their Facebook business page. Building a Facebook business page through chatbots will help you take advantage of the newest marketing platform available on Facebook.
Facebook's commerce functionality is designed to make interacting with customers easier through integration with third-party online shopping carts. Using Chat Bots, a business can create a Facebook commerce page and link it to their social media accounts for booking, pricing, and promotions. Facebook has also introduced a Facebook commerce plugin called FxBot, which allows you to integrate Facebook checkout into your website, blog, or e-commerce site. By using the Facebook Bot, you will be able to accept credit cards and debit cards and offer coupons and discounts to customers. By allowing customers to pay with Facebook credits, you will be taking advantage of a new way to facilitate online payment processing, which will increase sales and build customer trust.
Facebook chatbots are also useful for Facebook marketers looking to expand their marketing reach. Through Facebook's Marketplace program, you can set up bots to sell your products. Through the Facebook Ads platform, you can create ads that feature information about your brand and collect data about your target audience. Facebook chat Bots can be set to automatically send out messages to all of your friends, which will drive potential customers to your business.
Getting started on Facebook is easy. Facebook has an easier-to-use interface than any other social media platform, and once you have connected webhook endpoints with your Facebook account, you will be ready to go! Facebook is the hottest place on the web for connecting webhook endpoint providers with businesses, and once you get started, you'll find that it is the most effective method for driving targeted traffic to your web site.