Posted on August 4, 2020
Why Your Business Needs Explainer Videos
A virtual storage company was started only a few years ago. It hit a stall point soon after the launch. They gradually found themselves nowhere on the growth path. The sales team went clueless on how to get a decent number of customers. They were struggling to convert people coming to their homepage into customers because no one knew what they were doing.
Later, they released a short video that consolidated their technical explanations and offering into a witty yet informative video. This explainer video promoted the services to the optimum level. Finally, they popped out and won a large amount as funds, 50 million customers and a net value of $ 5 billion.
You may have a good idea of the product or service, but it takes a lot to communicate your story and vision in a compelling way. It makes a lot of difference, in which way you present your brand and products to the customers, investors and related business service providers. Millions of companies across the world have listed their products on websites and portals.
A study shows only 90 seconds of an effective presentation is enough to get people excited about your brand and products. So, what could be the best way to make people understand what you give? Showing them the story instead of just telling them will do that easily for you. There comes the explainer video.